Best practices to help your buyers edit their address in autonomy

Your buyers can edit their address in autonomy from the tracking page. But, before they receive the first Bigblue email (📧 Order in preparation), they may not realize it. Here are a few guidelines to modify your store and emails to make it clear for buyers, even before the first Bigblue email.

In short

• Modify your Order confirmation Email
• Modify your Order confirmation Page
• (if applicable) Modify your website FAQ
• (if applicable) Modify your support macros
• (if applicable) Modify your Customer account section

Order confirmation email

We advise you to add an "Edit" button on the Order confirmation email on your CMS

How-to on Shopify

• Go to Settings / Notifications / Customer notifications

  👉 admin.shopify.com/store/STORE_NAME/settings/notifications/customer

• Open the Order confirmation email, then click on Edit code

  

• Look for the Shipping address section

• Add the following code block after {{ shipping_address | format_address }}

  1. 💡 You should use your company tracking page URL which you can find in your Tracking Page settings.

  2. 🇪🇺 Don't forget to translate "Edit" to your stores' languages.

{% unless delivery_method == 'pick-up' %}
<p>
    <a href="https://track.bigblue.co/YOUR_SLUG_HERE/?order={{ order.order_number }}&postal={{ shipping_address.zip }}&utm_medium=email-order-confirmed&utm_source=shopify-email">Edit</a>
</p>{% endunless %}

Order confirmation page

If you can, we also advise to add an "Edit" button on the customer address displayed on the "Order confirmed" page (or "ThankYou page" on Shopify)

How-to on Shopify

• This is specific to Shopify Plus merchants.
• Ask your developer team or agency to add an "Edit" button to your Order Thank-You page ( = last page of the checkout, post-purchase page) using Checkout Extensibility.

Modify your website FAQ

If you have an FAQ on your website, we advise you to edit/add an article "Can I update my address?" explaining to customers that

• They can do it autonomously from their order tracking page (give them the link) up to when the shipping label is printed
• After that, if there is an issue with the address and if the carrier allows it, they can ask to drop the package at a pickup point or try to contact the carrier for an address change.

Modify your support macros

If you have a support tool, and use automated answers, we would also suggest that you also give the link to the tracking page.

Modify your Customer account section

Merchants who use "Accounts" on their website for their customers can modify these accounts to display an "Edit address" button redirecting to the tracking page.